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                <text>Agricultura sostenible</text>
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                <text>Dominio científico: Agricultura sostenible</text>
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              <text>A regulamentação da propaganda de alimentos no Brasil: convergências e conflitos de interesses</text>
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              <text>Luciene Burlandy, Patricia Henriques, Patricia Camacho Dias</text>
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              <text>O presente estudo objetivou desenvolver uma análise comparativa entre o documento proposto para regulamentar a publicidade de alimentos não saudáveis e de bebidas de baixo valor nutricional, levado à consulta pública em 2006, e a Resolução aprovada em 2010. A análise se pautou em dados provenientes de documentos legais referentes à regulamentação da propaganda de alimentos, na identificação dos atores-chave e dos argumentos que fundamentaram seus discursos. Verificou-se que a Resolução aprovada se apresenta menos detalhada e rigorosa sob o ponto de vista regulatório. Foram retiradas proibições e exigências sobre o formato, o conteúdo e os temas das propagandas de alimentos, em especial as voltadas ao público infantil. Faz-se necessário fortalecer a discussão sobre o que é a esfera pública, como ela se constrói, o que são interesses públicos e quais mecanismos e processos podem contribuir para garanti-los.</text>
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              <text>Control de la Publicidad de Productos, anúncios, seguridad alimentaria</text>
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              <text>10.1590/0102-311X00183912</text>
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              <text>Cadernos de Saúde Pública</text>
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          <name>Publisher</name>
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              <text>Escola Nacional de Saúde Pública, Fundação Oswaldo Cruz</text>
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          <name>Coverage</name>
          <description>The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant</description>
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              <text>Medicine, Public aspects of medicine</text>
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              <text>&lt;a href="http://www.scielo.br/scielo.php?script=sci_arttext&amp;amp;pid=S0102-311X2014000601219&amp;amp;lng=en&amp;amp;tlng=en" target="_blank" rel="noreferrer noopener"&gt;http://www.scielo.br/scielo.php?script=sci_arttext&amp;amp;pid=S0102-311X2014000601219&amp;amp;lng=en&amp;amp;tlng=en&lt;/a&gt;</text>
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